Drive More Traffic

Part 2:  Social Media   A good social media strategy is the quickest way to get some traffic moving to your site.  Social media marketing that is done right produces some of the best and cheapest results when it comes to driving traffic to your site.   Think about it: Social media platforms are visited […]

I know what you’re thinking. Did I really just make a lean to the Legend of Zelda? Yes, I did. Why?  Because video games are a perfect example of minute details coming together to create the larger picture.   Chances are when you think about marketing, sending out emails is one of the last things […]

Despite what you may think, not all web traffic is GOOD web traffic. Even if your website is a modern example of beauty, the wrong traffic will drag it down the search engine results.  Additionally, what’s the point of visitors that aren’t interested in what you have to offer?   (Hint:  That’s why it’s important […]

As it becomes more and more common for businesses to use websites to promote and offer extra services and products, the question of how to understand exactly what impact the website has on the business often comes up. Website owners want to know who is visiting their site, for how long, how many times, and […]

If you are trying to track your conversion rates, you must first understand what your goal is. Are you asking customers to sign up for your newsletter? Do you want them to create an account on your site? Do you want them to complete a transaction? Whatever your call to action is, it is extremely […]