You might have thought it was impossible to get a free company homepage, but it is possible, and you can get one that generates more sales than you thought possible!
A company homepage shouldn’t just look good.
Of course, it needs to be attractive, easy on the eyes and easy to navigate. It has to represent your brand in the best way possible…
But it also needs to help you make sales in the best way possible.
Think of your company website as the online salesperson who never sleeps. That’s exactly what it should be!
You online sales person can look welcoming and well-dressed, but if they don’t position sales the right way and take every opportunity to make a sale, they just aren’t doing their job.
The company homepage needs to contain all the right features.
Not only that, but it should display them in a way that will lead your visitor down the right path toward making a sale.
It’s really not all that complicated, though.
We have a gift for you at the end of this blog post. It’s going to make getting a FREE company homepage way easier.
We’ll take you down the DIY approach, and instruct you in what to do.
But before we do that, here are a few things you’ll need to know about the way your homepage will work:
You’ll Be Offering Something for FREE
This was the lead magnet we created for Luigi’s Restaurant in February. It was a big hit!
This will be your lead magnet.
It’s the thing that you will offer your visitors in exchange for their email address.
Do you have a lead magnet?
If you don’t, you can check out what our partners, Digital Marketer, great examples and explanation on their blog.
In short, a lead magnet should…
- Have a high perceived value.
- Have a high actual value.
- Be easily and quickly consumed.
- Promise and deliver a quick path to a desired end result.
So if you don’t have a lead magnet yet, you should start brainstorming some that will work for your business.
You can Use a WordPress Plugin to Set it Up
It takes absolutely no coding knowledge to create a great company website.
If you have WordPress, you can use Visual Composer.
It’s an inexpensive plugin that will allow you to drag and drop the elements in place, and with the instructions on the template, you’ll know exactly where they should go.
You Can Showcase Your Blog
Does your company website have a blog?
If you do, there is a special spot on the homepage where you will position your most popular blog posts, or a posts of your choosing.
Why have a blog?
A blog will keep customers engaged and bring in more customers by garnering organic search results.
It also positions you as an authority in your field.
Go here for some great blog post ideas that your visitors and fans will love.
Of course, you need more than just a homepage if you want a company website that effortlessly makes sales on its own (after it’s set up and tested).
But a free company homepage will do most of the work, and is a great start!
It shows you where everything should go and has instructions on exactly what should go where, how big things should be, etc.
We’re basically giving away one of our best secrets…
…because this is the same layout we use on company websites that we build for our clients.
Grab one now, and let us know if you need any help.