People usually take a good look at the envelope before they open an email. You do too, right? If the envelope is plain and you don’t know who it’s from, you wouldn’t be too excited about opening it. It could be junk mail and a big waste of your time. Your email subject line is […]
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Why You Should Automate Everything in Your Business (Almost)
Automation = More Time and More Money! The online world is overloaded with information. If you’re not providing your company’s information frequently enough, it will get buried very quickly. So, exactly how often do you need to send your emails and post to social media? A lot. That’s why you need to make these things […]
The Best Way Online Retailers Can Use Email Marketing
Online retailers can use email marketing to make their sales skyrocket! Keep reading as we let you in on what grows businesses quickly and easily. You might have already heard about how important email marketing is. How online retailers can use email marketing to increase sales by as much as 400% (so far), and how […]
6 Email Marketing Myths Debunked!
With so much email marketing advice on the internet, sometimes the “facts” contradict themselves. So which are the email marketing myths, and which are the facts? We wanted to bust these misconceptions once and for all. Here are the biggest and most harmful email marketing myths, as well as the truth. The More You Send, […]
Instagram or Snapchat Marketing? How They Differ and How to Use Them
Should your business be using Snapchat or Instagram Marketing? Or both? Ultimately, it all depends on where your target audience is hanging out the most. The cool thing is, you can use both with different objectives, and we’ll outline the details of the best ways to use Instagram or Snapchat marketing to promote your business. […]
Company Website Homepage Best Practices from The Experts
Learn about the dynamics and best practices of a high-converting company homepage. No matter what industry you’re in, having a high converting company homepage is a necessity. It lets your visitors know that you’re a trusted authority in your industry. It also opens up more options for you to sell to your leads and visitors […]
Attention Businesses: Important Information on Facebook’s New Ad Pixel
Facebook pixels are pretty simple. Facebook provides you with a snippet of code. You install a Facebook pixel into your website using one of several methods. The Pixel itself is free, and you can only get one pixel per Facebook account. Once you’ve had it installed, you can pay for an ad on Facebook […]
Blog Content Ideas for Small Businesses
Does your company have its own blog? Coming up with blog content ideas for small businesses can be a challenge, and that’s one reason why they either aren’t started at all, or they’re only posted on once a year. Not very engaging. A non-active company blog is a waste of space and a lost opportunity. […]
5 Event Marketing Trends from 2015 and Predictions for 2016
We look into our crystal ball at what the future of event marketing trends will look like. In order to see where we’re going, we need to see where we’ve been. Looking back on 2015, it’s clear which event marketing trends were the most successful. From here, we can get a good glimpse at what […]
What Do First Impressions Say About Your Business?
That first part of the word “impression” is what what you need to focus on when networking — “Impress.” How do you impress someone on the first meeting, and instantly create the best picture of yourself in their mind? And what do first impressions say about your business? It’s not complicated. We’ve even broken it down […]
