There’s no ignoring it anymore: COVID-19 is in the U.S., and it’s not going anywhere anytime soon. In just the last week, the situation in the States has escalated from hypothetical scenarios and handwashing memes into a reality that is impossible to ignore. With mass gatherings, sporting events and conferences being cancelled left and right, […]
5 Ways to Explode Engagement With Live Video Marketing
Live video on social media used to be a novelty where users provided their friends and family with a real-time glimpse into their lives. But little by little, people began to discover its potential beyond their social circles. They began to see in particular the value of live video to promote particular ideas, events, causes, […]
Know The Different Social Media Platforms And Their Uses
You need a social media strategy for your business—that’s a given. 3 million people are on social media every day, which proves that it isn’t going anywhere any time soon. Much like having a good website, making sure your brand is visible on social media is an essential part of spreading awareness about your product […]
How to Win Holiday Marketing for Small Businesses
The holidays are the biggest shopping season of the year…but if you’re a small business owner, competing with the big guys can be a challenge. Like any business, you want to get your piece of the holiday shopping pie, and setting yourself apart from the competition is an absolute must. But how do you convince […]
The Ultimate Checklist for Your Holiday Campaigns
You’ve spent weeks getting your holiday campaigns wired and ready to go, coming up with irresistible offers and ways to draw in both loyal customers and brand new prospects. And with Black Friday, Cyber Monday, and the entire holiday shopping season right around the corner, it’s almost time to launch those holiday campaigns and […]
Best Black Friday Marketing Ideas to Start Off the Season
Nothing says “holiday shopping frenzy” quite like Black Friday. Although Cyber Monday has become its biggest competitor in the last 15 years or so, the day after Thanksgiving is still consumers’ main association with doorbusting deals, massive discounts, and of course, people fighting over TV sets on sale. And of course, no matter what service […]
10 Video Content Ideas for Social Media You Can Make Now
We’ve all been there. Maybe you’re lying awake at night playing on your phone. Maybe you’re at work with a secret browser window open on your computer or your phone buried under your desktop when the boss walks by. Maybe you’re just waiting at the dentist’s office or just killing time. No matter where it […]
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