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Why You Should Automate Everything in Your Business (Almost)

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Automation = More Time and More Money!

The online world is overloaded with information. If you’re not providing your company’s information frequently enough, it will get buried very quickly.

So, exactly how often do you need to send your emails and post to social media?

A lot.

That’s why you need to make these things as hands-free and automatic as possible!

You definitely don’t have time to sit down and send out email after email, or write and send out social media posts all day.

Nobody has that kind of time!

Here’s a bummer:

The half life for a tweet is 24 minutes. For a Facebook post, it’s 90 minutes. – Wisemetrics.

Organic reach is down 4%. – Locowise

So, what can you do to make everything run smoothly, without you having to do anything except maybe set it up.

 

(We’re only saying “maybe” because we can set them up that for you…)

 

Here are some more reasons why you should automate your emails, social media posts, and how you can even automate the entire sales process….

63% of companies outsource all or part of marketing automation strategy planning. 51% uses a combination of outsourced and in-house resources, 12% outsourced all to a specialist. 37% uses inhouse resources only. –Ascend2 “Marketing Automation Trends Survey” (2016).

The most important strategic goals of a marketing automation strategy are Increasing lead generation (61%), lead nurturing (57%) and sales revenue (47%). Next are Improving customer engagement (36%), marketing productivity (29%), improve measurability (28%) and campaign targeting (22%). – Ascend2 “Marketing Automation Trends Survey” (2016).

56% of companies use an email marketing provider. This is a significant as companies that use email marketing are 75% or more likely to be purchasers of marketing automation software over the next year. ( Venture Beat, 2014)

automation

85% of B2B marketers using a marketing automation platform feel that they’re not using it to its full potential. ( SiriusDecisions, 2014)

More than 60% of marketers use mass email blasts to stay in touch with customers, however only 13% are using marketing automation software.

Want more proof about why you should automate everything in your business? Check out this great infographic from Business 2 Community.

You can automation everything in your business online. You can do so with the right kinds of software.

Infusionsoft is great for setting up full email campaigns.

Meet Edgar is great for automating social media posts.

Those are two of the best things to use — we should know, because we use them ourselves.

Think about all the great ways you can automate everything in your business (almost) so that you can focus on running your business.

Automate your business to get leads, and sales!

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Filed Under: Sell More Stuff March 24, 2016

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About Nick Ciriello

Nick Ciriello is the Founder of Cirius Marketing. By coupling care and innovative technology together, he provides cutting edge content, strategy, and marketing solutions that deliver the results small businesses desperately need to stay ahead of the curve. Connect with him on Facebook or on LinkedIn.

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